IBM has taken a significant step in its collaboration with Amazon Web Services (AWS), facilitating that the United Kingdom clients acquire IBM software through the AWS Marketplace. This initiative is registered within the framework of a broader agreement between the two companies, aimed at climbing the implementation responsible for generative artificial intelligence.
This milestone is part of IBM’s continuous efforts to expand the options available for its customers, allowing them to access a broader range of software tools and services. The main objective is to optimize the customer experience, providing solutions that allow companies to make the most of the potential of artificial intelligence and other advanced technologies.
The inclusion of IBM software in AWS Marketplace not only facilitates its acquisition, but also simplifies the implementation and management process. United Kingdom companies can now buy, implement and manage IBM software directly from the AWS platform, taking advantage of AWS’s robust capabilities and infrastructure. This translates into greater agility and efficiency in the management of its technological operations.
David Kenny, Senior Vice President of IBM, highlighted the importance of this collaboration: «We are very excited about the expansion of our association with AWS. Facilitating access to IBM software through AWS Marketplace is a key step to help our clients accelerate their digital transformation. By simplifying the purchase and management process of our software, we are allowing companies to focus on what really matters: innovate and grow. »
This new system uses light instead of electricity for communication between chips and servers, increasing the energy efficiency and energy efficiency of generative AI models up to five times.
For his part, Matt Garman, Vice President of Sales and Marketing of AWS, has underlined the benefits of this integration: «Collaboration with IBM in the AWS Marketplace is a perfect example of how we can help companies unlock the potential of intelligence artificial and other advanced technologies. By providing easier access to IBM tools, we are facilitating that our customers can innovate more quickly and more efficiently. “
IBM: The era of generative AI
The AWS Marketplace is a platform that allows customers to search, buy and display third -party software that is executed in AWS. With this new incorporation, United Kingdom customers can now access a wide range of IBM software products, which include data analysis solutions, infrastructure management and application development, among others.
One of the key advantages of this integration is the ability to take advantage of IBM tools for generative artificial intelligence. This type of artificial intelligence, which is based on advanced algorithms to generate new content from existing data, has the potential to significantly transform a variety of industries. From the creation of content to the automation of business processes, the applications of generative artificial intelligence are vast and varied.
IBM and AWS have worked together to ensure that the implementation of these technologies is responsible and is aligned with the best practices of the industry. This includes ensuring that artificial intelligence solutions are transparent, fair and safe. Both companies are committed to the development of technologies that are not only innovative, but also ethical and responsible.