SDG Group has released its annual report “Data, Analytics & AI Trends 2025”. This report, published for the seventh consecutive year, identifies emerging trends that will shape the future of the technology and business landscape. With the collaboration of academic and technology experts, SDG Group has grouped these trends into four key areas: artificial intelligence, data technologies, data architecture and business.

The company invests more than 15% of its revenue in innovation, using its own platform, the Innovation Radar, to identify key technological trends. This tool allows the company’s data engineering and AI teams, in collaboration with academic institutions and technology companies, to anticipate advances in the sector.

“Our Innovation Radar has allowed us to prepare this Trends report, which also provides actionable frameworks that allow companies to adapt and optimize their resources, generating greater business viability,” comments Miguel Romero, head of Technology and Innovation at SDG Group .

Advances in Artificial Intelligence

The report highlights three key innovations in the field of artificial intelligence that will drive its development in 2025:

  1. Evolution of Specialized Language Models (SLMs): These models provide unprecedented precision in clinical data analysis and visual interpretation, transforming industries such as healthcare and finance.
  2. Causal Inference in Machine Learning (ML): This technique goes beyond correlations to uncover cause-and-effect relationships in data, enabling deeper understanding and informed decisions in everything from medicine to economics.
  3. Intelligence and Responsible Governance: The implementation of responsible AI advances with audits of generative processes, specialized security protocols and continuous monitoring to correct biases. AI governance is crucial to oversee model outputs and promote transparency in algorithmic decision-making.

Trends in Data Technologies

In the field of data technologies, SDG Group has identified several trends that will dazzle in 2025:

  1. Insights Engineering: Thanks to generative AI, this technique allows autonomous analysis of dashboards and direct consultation of data in natural language, providing proactive and contextual insights in real time.
  2. Autonomous Data Constructs: Interactive data systems powered by AI are transforming the way organizations manage their data ecosystems, automating data ingestion, transformation and integration.
  3. Bring Your Own Cloud (BYOC): This model allows companies to deploy a vendor’s software directly into their own cloud environment, ensuring full control over their infrastructure.

Data Architecture and AI

Regarding data architecture and AI, the report highlights:

  1. AI and Data Stack Observatory: This proactive tool helps organizations identify, evaluate and adopt emerging solutions in real time.
  2. Cognitive Platform: Integrates multimodal data into a unified framework, allowing organizations to gain a more complete view of their operations and customers.
  3. Multiagent Systems (MAS): These systems, composed of multiple autonomous agents, provide unmatched scalability, flexibility, and resilience in dynamic environments.

Business and Data Convergence

Finally, the report addresses the trends that will affect the core business of companies:

  1. Hyper-personalized AI Agents: They offer solutions adapted to the specific needs of each company, optimizing operational efficiency and providing personalized experiences for customers.
  2. ROI of Generative AI: Organizations are adopting new metrics to measure the return on investment of generative AI, including improved customer experience and innovation.
  3. Integrated Business Planning (IBP): Advanced analytics and AI are transforming the way organizations predict, plan and execute strategies, enabling data-driven and optimized decisions in real time.

The “Data, Analytics & AI Trends 2025” report is now available for consultation and download on the SDG Group website. With more than 2,000 employees across North America, Europe and the Middle East, SDG Group remains committed to helping organizations unlock hidden potential through responsible, data-driven transformation.