The technology company specialized in artificial intelligence, data, cloud and custom software development, has launched Impact Studios, a new strategic vertical focused on connecting technological innovation with measurable business results and enhancing the productivity of organizations.
This new business division of Plain Concepts allows it to strengthen its position as an end-to-end partner in digital transformation, capable of accompanying organizations from idea to adoption, integrating strategy, solution design and technical execution in the same process to increase corporate productivity.
With a multidisciplinary team of more than twenty business, data and technology experts, Impact Studios reinforces its position as a bridge between strategy and execution, designing medium and long-term action plans and promoting the creation of intelligent solutions and agents that generate real value and increase productivity from the first stages of each project.
Strategic roadmaps
Unlike more traditional approaches, Impact Studios designs long-term strategic roadmaps, two and five years ahead, divided into immediate implementation cycles, allowing you to accelerate digital transformation and obtain visible results and productivity improvements from the initial moments in which the solution is used.
Division leverages enterprise AI agents to automate workflows and reduce repetitive tasks by up to 35%, thus increasing operational productivity. In its first months of activity, the unit has generated a workflow of more than 1.5 million euros, validating market demand and demonstrating its impact on the productivity of the business fabric.
According to Joan Camprubí, COO of Plain Concepts, “companies ask us not only for guidance in the early stages of adoption, but also for real capacity for execution and industrial scaling of AI, beyond PowerPoint presentations. Productivity is the true indicator of success.”
Plain Concepts structures its new division into three specialized areas that are key:
• Product Studios, which is responsible for the design, validation and construction of user-centered digital products and services, optimizing the productivity of teams.
• Enterprise AI Studios, that addresses the reengineering and automation of business processes through artificial intelligence agents and corporate platforms to maximize organizational productivity.
• Transformation Studios, focused on defining ready-to-execute data and AI strategies, driving organizational change, and creating Centers of Excellence and upskilling programs that foster continued productivity.
This hybrid approach, with a proportion of 70% business talent and 30% technical talent, allows the company to offer strategically solid and technically scalable solutions, always aimed at generating impact on the business and improving productivity.
Impact Studios designs long-term strategic roadmaps, two and five years ahead, divided into immediate implementation cycles
In its initial phase, more than 30 strategic companies have already implemented solutions developed by Impact Studios. The objective set by the company for next year is to triple this figure and consolidate the sector as a fundamental pillar within the Plain Concepts ecosystem.
International expansion
The creation of Impact Studios is part of the company’s growth plan, which plans to double its turnover in 2025, exceed 100 million euros in 2026 and reach 500 million in 2030, maintaining its double-digit profitability. With a presence in Europe, the United States and the Middle East, more than 800 professionals and almost two decades of experience, Plain Concepts continues to lead technological evolution in Europe, promoting projects that combine innovation, impact and sustainable productivity.
In the words of Laura Barranco Carretero, Director of Digital Strategy at Impact Studios, “at Impact Studios, we seek to have the maximum impact on our clients. That is why we have thought it appropriate to divide this new division into different areas, each of them with a specific focus that allows us to maximize performance and achieve the best results. We believe that the key is not only to adopt AI, but to do so with purpose, speed and focus on productivity, integrating strategy and execution to generate tangible value from day one.”
With a specialized and highly technical approach, Plain Concepts offers innovative solutions in artificial intelligence, cloud computing, software development and augmented reality. Its mission is to help organizations optimize processes, improve efficiency and increase productivity in a constantly evolving digital environment.
