A recent IBM study reveals that more than half of Spanish companies plan Spain claim that their organizations have advanced in their AI strategies for 2024. However, only 29% report having made significant advances, a lower figure than the world average of 43%. Despite this, Spanish companies are committed to the AI in the long term, prioritizing innovation and productivity over traditional cost savings.
Although only 39% of Spanish companies have obtained a positive return of their investments in AI, compared to the 47% world average, the lack of short -term return does not discourage organizations. 45% of ITDMS in Spain indicate that investment in AI is driven both by innovation and by ROI, while only 3% states that their strategy is driven exclusively by the ROI. The most important ROI metrics include productivity saving (24%) and rapid software development (27%).
Respondents are optimistic about the long -term success of their investments in AI, with 79% hoping to see positive performance within two years. More than half (61%) of Spanish ITDMS plan to increase their investment in AI in 2025, and 71% expect to start more than ten new Pilot projects of AI, an increase of 6% compared to 2024.
77% of those responsible for the decision making of IT in Spain claim that their organizations have advanced in their AI strategies in 2024
Open source importance
Open source is becoming a fundamental element in AI strategies. 33% of Spanish ITDMS states that more than half of AI solutions in their companies are based on open source, and 51% identify the use of more open source AI as a key priority by 2025. In addition, the Investment in cloud -managed services and specialized talent recruitment also stand out as key strategies for optimization.
Obstacles in the implementation of AI
The quality and availability of the data (58%) and the integration with the existing systems (44%) are the most common obstacles for organizations in Spain that launch new AI pilots. Ana governed, IBM Consulting Managing Partner for Spain, Portugal, Greece and Israel, emphasizes that companies are looking beyond immediacy and betting on an AI that transforms their way of innovating and competing in the long term.
Transformation and collaboration
Governed, it emphasizes that the open source boom speaks of a more accessible and collaborative AI, capable of adapting quickly to the changing needs of the market. Companies are demonstrating that, although the immediate ROI may not be evident to all, AI is an investment in resilience, ability to adapt and sustained innovation.
