Bosch celebrated this week a new edition of its Tech Day At the headquarters of the company, in Stuttgart, where it presented the most recent advances in artificial intelligence (AI) applied to its products, industrial processes and mobility systems. In addition, the company announced that all its current products incorporate AI or have been developed with their help, and confirmed an investment of more than 2.5 billion euros in this technology until 2027.
During the event, high -level managers offered a strategic vision of the role that AI will play in the future of the group, and showed in detail how the integration of smart solutions is transforming both factories and homes, vehicles and services.
A structural transformation
In the inaugural presentation, Stefan Hartung, president of the Bosch Board of Directors, placed artificial intelligence as the largest technological catalyst since the invention of the printing press. “The AI not only changes the way in which the machines operate, it also changes how we perceive ourselves. It is a background transformation, not only of processes,” he said.
Hartung explained that Bosch has integrated AI not as a complement, but as a fundamental part of its business strategy. “Everything we have developed for two years, from products to internal processes, uses artificial intelligence actively. It is not a promise of the future, it is our operational reality,” he said.
One of the most tangible examples is the intelligent oven 8, which automatically recognizes the dishes and incorporates sensors and cameras to autonomously adjust the temperature and cooking method. He also highlighted solutions such asRange ControlIn electric bicycles, capable of adjusting the level of assistance depending on the weight of the system, the land and the user driving style.
In mobility: projected growth
The mobility area was one of the central foci of the day. The company provides that the AI drive sustained growth in assisted and automated driving, and estimates that by 2035 it will generate more than 10,000 million euros in sales in this segment.
According to Hartung, the use of AI in this area allows the vehicle to “interpret their environment and anticipate the behavior of other actors on the road, which increases the safety and efficiency of the journey.” He also stressed that they have already collected more than 200 petabytes of traffic data through their global sensor network, which are used to train driving models by federated learning, thus avoiding data transfer restrictions between countries.
Agent: Automation with decision making
One of the key ads came from the hand of Tanja Rückert, member of the Bosch Digital Administration and Chief Office Board. In his presentation, Rückert presented the “agentic ai”, an advanced form of the capable of making decisions, acting autonomously and coordinating multiple processes simultaneously.
“The agentic ai is to artificial intelligence what the smartphone was for the Internet. Open a new dimension,” he said. He explained that these systems, composed of multiple agents with sensors, algorithms and data structures, are already in use in Bosch manufacturing plants in Germany, Hungary and India.
One of the practical cases that it showed was that of a machine that suffers a breakdown: the system can analyze the problem, offer recommendations to the operator through a conversational interface, plan maintenance, record the incident in the system and notify other centers that operate with similar equipment. “Potential savings is already in the range of millions of euros per year,” he said.
AI beyond industry
Bosch also showed how AI is applied in non -industrial contexts. In the domestic sphere, the intelligent cradle revolizes vital signs of babies and can act in case of risk. In forest protection, intelligent sensors detect gases associated with fires in early stages and activate drones to evaluate the situation. In customer service, a conversational assistant based on AI already manages 40 % of cases without human intervention …
Another prominent area was software development, where the company applies generative to accelerate tasks such as requirements, code generation and technical documentation, with estimated productivity improvements around 30 %.
Formation and regulation: The other pillars
The event also addressed the social impact of this transformation. Bosch has trained more than 65,000 employees since 2019 through its AI Academy. Hartung warned that “a society that does not develop its own abilities in artificial intelligence will be in a situation of technological dependence.”
The manager also criticized the European regulatory environment. Although he valued the EU’s effort to establish common norms, he warned about delays and lack of clarity in the implementation of regulatory frameworks, especially in high -risk systems such as autonomous vehicles. “The mixture between bureaucracy and inaccurate norms makes Europe attractive against regions such as China or the United States.”
