The implementation of Artificial Intelligence in Spanish companies is redefining the way they operate and compete in the market. The report “The impact of Artificial Intelligence on the Spanish company”, published by Experis, shows that the majority of companies believe that the arrival of AI will generate net employment.
Analyzing by sector, Health and pharmacy appear as the most optimistic, 9 points above the national average. 63% of companies in the industry expect to increase their teams as a result of the deployment of these new technologies, 21% believe they will maintain them and only 1 in 10 plan to reduce them. A fact that reflects the confidence that AI will allow greater productivity and efficiency in this sector.
In a second step, the Consumer Goods and Services companies and the Energy and Supplies companies share very similar forecasts. 58% of these organizations anticipate that their teams will grow. On the opposite side are Advertising and communication companies, 48% of them foresee growth, while 30% consider that their teams will be reduced.
“It seems clear that AI is changing the rules of the game and we have to make a collective effort so that these advances translate into productivity and improvements for companies and professionals. We have experienced many technological revolutions and, although they have consequences and there are jobs that disappear, history makes us think that technical advances translate into the creation of net employment,” comments Myriam Blázquez, general director of Experis Spain, who continues ” However, it is essential to carry out good governance of these changes and commit to training and this is something that we cannot, as a society, delegate exclusively to companies.”
Levante is positioned as the region with the best hiring expectations
In the regional analysis, companies in the Valencian Community and the Region of Murcia lead the job creation expectations as a result of the adoption of Artificial Intelligence. 61% of Levante companies plan to increase their teams, while 19% believe they will maintain them and only 17% believe they will reduce them.
Organizations in the Northwest (Asturias, Castilla y León and Galicia) and the Northeast (Catalonia and the Balearic Islands) are a little more cautious; in both cases, 55% of those surveyed anticipate growth in their teams. South (Andalusia, Extremadura and Canary Islands) is one step lower, with 53%.
North (Aragón, Cantabria, La Rioja, Navarra and the Basque Country) and Center (Castilla-La Mancha and Community of Madrid) are the most cautious areas in their forecasts for job creation driven by AI, with 51%.
Challenges and challenges in the integration of AI in Spanish companies
Although AI can be a very powerful tool, Spanish companies face important challenges. 32% of companies point out the lack of skills in their teams as the main obstacle to effective implementation. Therefore, organizations
and professionals must commit to continuous and adapted training that allows teams to renew their skills to meet current needs.
Another major challenge that companies point out in the Experis data is concerns about privacy and regulation (29%). Without going any further, on July 12, 2024, the Artificial Intelligence Regulation (RIA) was made public, which opens a new stage in the European and global regulatory framework and seeks to balance two main objectives: ensure that technology does not generate systemic risks and adopt an approach oriented to product development that responds to the standards defined by the EU.
Organizations that manage to adapt to this new scenario will not only optimize their operations, but will also have the opportunity to lead in innovation and competitiveness.