Human resources departments are called to play a leading role in the digital revolution of companies. This is stated by the latest Liceototic report, entitled “People and technology: how HR can be the engine of digital transformation”that analyzes the change of role that this area is living: of an operational and administrative approach to a key strategic function in the definition of the technological course of organizations.
According to the study, the true impulse of digital transformation is not only achieved with technological investment, but through intelligent talent management and an organizational culture aligned with the new challenges. “The success of any digital transformation is directly related to the ability to attract, develop and retain talent aligned to the technological and strategic objectives of the company,” says Marco Sanz, responsible for analysis in Liceototic.
In an increasingly dynamic and competitive business environment, HR must leave its traditional role behind and become a strategic partner of change processes. This implies participating in the definition of transformation plans, promoting digital leadership and promoting a culture based on innovation and continuous learning. “Technology is a facilitator, but without a strategy focused on people, there is no true transformation,” concludes the report.
A new report indicates that the success of business digitalization depends more on people than technology
Among the keys identified by Liceototic so that HR leads this process, are the integration of technologies such as artificial intelligence and Machine Learning In decision -making, the use of People Analytics to anticipate needs and trends, and the design of training plans in new digital skills, from cybersecurity to artificial intelligence, to prepare the template of the future.
Human Resources: The urgency of reskilling
The report also includes data from the Future of Jobs 2025 of the World Economic Forum, which warns that 59% of human capital will need to recycle before 2030. In Spain, the situation is especially critical: the needs of Upskilling They exceed the global average and worsen with the shortage of professionals in key areas. 63% of employers believe that the lack of competences is the largest brake for their digital transformation.
From Liceototic they insist that cultural change is the most decisive element. If the organizational mentality does not evolve together with technology, any attempt to transform will be condemned to failure. Human resources, concludes the study, has before him the opportunity, and responsibility, to lead this change of era.
